top of page

Earn More This Christmas: When to Drive for Maximum Earnings in London

December is one of the busiest months of the year for ride-hailing/Uber drivers in London. With festive shopping, parties, events, and holiday travel in full swing, demand rises — creating real opportunities to earn more if you know when to work.


In this guide, we break down the key periods across December and early January so you can plan your driving hours strategically and make the most of the festive season.


Why December Is a High-Earning Month for Drivers

As the city gears up for Christmas and New Year, travel patterns change:

  • Shoppers head into central London

  • Office parties and social events increase evening demand

  • Public transport becomes busier and less reliable

  • Late-night travel spikes around major celebrations

Understanding these patterns can help you drive at the right times — and rest when demand slows.


December Driving Demand: Key Dates to Know

1 December – 22 December: Demand Keeps Increasing

The lead-up to Christmas is consistently busy.

  • Increased shopping trips

  • More parties and social events

  • Seasonal attractions drawing crowds

This is one of the best times to drive regularly, especially during evenings and weekends, as demand steadily climbs.


23 December – 28 December: Quieter, With Short Peaks

Demand often dips slightly over the core Christmas period, but there are still opportunities.

  • Christmas Eve (daytime) can be busy

  • Boxing Day afternoon and evening often see a spike

  • Fewer commuters, but some leisure travel

This can be a good window to take a short break or drive selectively around peak hours.


29 December – 1 January: High Demand, Especially New Year’s Eve

This is one of the most lucrative periods of the season.

  • Late-night trips

  • Celebrations and parties

  • Limited public transport on New Year’s Eve

If you’re looking to maximise earnings, New Year’s Eve in particular is worth planning for.


2 January – 15 January: Things Slow Down Again

After the holidays, travel patterns return to normal.

  • Reduced spending and leisure travel

  • Fewer events and celebrations

  • More predictable, lower demand

This period is ideal for resting, resetting, or driving only during your most profitable hours.


Key London Locations to Watch

Certain areas consistently attract higher demand during the festive season, including:

  • Oxford Street

  • Covent Garden

  • Winter Wonderland (Hyde Park)

  • Buckingham Palace area

  • Southbank

  • London Eye

  • Borough Market

  • St Paul’s Cathedral

  • Tower of London

These hotspots see increased footfall from shoppers, tourists, and event-goers — making them strong areas to focus on during peak times.


Final Thoughts: Drive Smarter This Festive Season

December doesn’t just mean more driving — it means smarter driving. By understanding when demand rises and falls, you can:

  • Maximise earnings during peak periods

  • Avoid unnecessary downtime

  • Plan breaks when demand naturally slows


Whether you’re aiming to boost your income before Christmas or make the most of New Year’s Eve, a little planning can go a long way.

 
 
 
bottom of page